ADIDAS NEXT GENERATION - 2024

The Euroleague Basketball Next Generation Tournament is an international boys’ youth basketball tournament, organized by Euroleague Basketball and is sponsored by Adidas.

The third qualifier event was held in Dubai between 22 and 24 March. We offered our turn-key solutions and accredited around 350 people at the Coca-Cola Arena. The adrenaline-rushing, jam-packed event was definitely one for the books and we were happy to have been a part of it!